We do less ordinary
It’s no longer enough to simply sell. To make impact, we need to use creativity to be disruptive and addictive in the lives of our audience. This is creative less ordinary. An approach that blurs the lines of PR, social and experiential to better connect with people.
We’ve been successfully punching above our weight from the very beginning, striving to deliver meaningful campaigns without reaching for cliches, citing surveys, or jumping on national days. By drawing on cultural insight, our work never simply interrupts, it entertains, resonates emotionally and leaves a lasting impression on our audience.
Creatively awarded campaigns are 11 times more likely to drive share of market growth. And with full Blueprint status for Diversity and Inclusion, and recognition as one of Campaign’s best places to work, we have the perfect conditions for Less Ordinary Creativity across every single part of our business.
We live by five values that we take incredibly seriously
Rather than being beautifully calligraphed on our office walls, you’ll find these words imprinted on the hearts and minds of every smart and curious PrettyGreen employee – and noticeably clear in the way we treat each other.
Our continuous investment in our team and clients, ensure that we always work on insight-led, culturally credible campaigns that deliver commercial results for incredible brands.
So, what makes us less ordinary
We have developed a unique ‘A is for All’ framework, which enables our clients to prioritise inclusivity within their communications.
We’re fiercely proud owners of a full Blueprint diversity mark.
We’re founding partners of Brixton Finishing School championing under-represented talent.
We support the Taylor Bennett Foundation, People Like Us, and the One Percent Initiative.
We are transparent about our pay gap data and submit to PR Week every year.
We are Carbon Neutral across our business operations and offset the carbon we produce. We pledge to be net zero by 2030.
We won 2022’s Independent Agency of the Year at the AIA Independent Agency Awards.
We are one of Campaign’s top 10 Best Places to Work 2023.
PrettyGreen A is For All Diversity & Inclusivity Framework
Silver in the Small Companies category, top 5 of all UK agencies
Independent Agency of the Year (Bronze) & PR Agency of the Year (Silver)
The Blueprint Diversity Mark