--- title: PrettyGreen Acquires PinPoint Media  date: 2026-01-15T00:00:00+00:00 author: "ashley@bgn.agency" canonical_url: "https://itsprettygreen.com/latest/prettygreen-acquires-pinpoint-media" section: News --- ![A trio of smiling individuals seated comfortably on a plush sofa in a softly lit, modern interior. The first person, a man with glasses and greying hair, wears a light beige jacket. Beside him, a woman in a denim shirt exudes warmth, while a man in a dark green jacket leans slightly forward, adding a welcoming vibe to the stylish space.](/uploads/transforms/Images/Team-Culture/_1920x1080_crop_center-center_90_none/PPM.jpg) News ### PrettyGreen has acquired performance marketing business, PinPoint Media as part of the agency’s long-term growth strategy. PrettyGreen now holds the majority stake in PinPoint Media while founder Oliver Bruce retains a meaningful shareholding and continues to lead the agency as CEO. The acquisition of PinPoint Media, for an undisclosed sum, expands PrettyGreen’s integrated communications offering, adding AI-enabled Paid Social, Paid Search and Content Marketing to its existing capabilities across PR, Influencer, Social, Experiential and Production. The partnership unlocks exciting new opportunities for both businesses, teams and clients. Announcing the deal **Mark Stringer**, Founder & Group Chair at PrettyGreen said: “This acquisition is a clear signal of our intent to back ambitious, Founder-led agencies that are redefining how marketing, performance and creative are delivered. Oli and the Team at PinPoint Media exemplify the type of business we want to embark on new adventures with, as we execute our buy-and-build strategy.” **Jessica Hargreaves Paczek**, Group CEO at PrettyGreen commented: “Building on our best year in 2025 (when Mummy Pig broke the internet and we won over 30 awards!) we continue to focus on evolving and futureproofing our ability to deliver global fame-making campaigns for clients. This partnership brings together businesses with a shared belief in independence, outstanding performance and craft for the benefit of our clients and team.” **Oliver Bruce**, Founder CEO at PinPoint Media, added: “Joining PrettyGreen marks the beginning of a new chapter for our agency. Their commitment to creativity, innovation and entrepreneurialism is deeply compelling, and will enable continued growth for our teams, greater access to talent for our clients, and an exciting opportunity to scale internationally. We are looking forward to playing our part in global fame making." #### About PinPoint Media PinPoint Media was founded in 2013 by Oliver Bruce from his University halls. The business has since expanded beyond traditional production, building expertise across performance creative, paid social, and paid search. In 2023, the agency reached a major milestone with the acquisition of NOVA+, accelerating growth and enabling deeper partnerships with consumer brands such as Knoops, Planthood and Cutter & Squidge. Most recently, PinPoint Media launched its proprietary AI tech stack, [CoreAI™](https://itsprettygreen.com/ai-fame-tracker), allowing clients to create high-quality stills and video creative at scale, positioning the agency at the forefront of AI-driven performance marketing. PinPoint Media runs the podcast Success Is In The Mind, which is hosted by Oliver Bruce, exploring leadership, neurodivergence and mindset. It’s available via Virgin Atlantic’s inflight entertainment as well as Apple Podcasts and Spotify. Oliver Bruce has been named LDC Top 50 Ones to Watch as well as the Institute of Directors’ Young Director of the Year. **Other supporting companies** Acquisition opportunity introduced by BluHalo, Legal advisers were Sheridans and Accountants were Lubbock Fine. Share: showTooltip = false, 1500)"> Copied! [](https://linkedin.com/shareArticle?mini=true&url=https://itsprettygreen.com/latest/prettygreen-acquires-pinpoint-media.md&title=PrettyGreen%20Acquires%E2%80%AFPinPoint%E2%80%AFMedia%E2%80%AF) ## In other news [Podcasts ![A woman with long dark hair, wearing white earphones, is seated in front of large windows showcasing a city skyline. Light filters in, illuminating her features. Bold text overlays the image, stating "BRAND VISIBILITY ISN'T FAME" in contrasting white and purple.](/uploads/transforms/Images/Podcast/_650x600_crop_center-center_90_none/WTS_Thumbnail_Square_Brand-Visibility-Isnt-Fame.jpg) ### Building Brand Fame That Shows Up in Culture: Sally Barton, Mondelez With years of experience leading strategy for some of the world’s most recognisable brands, Sally shares insights into how brands like Cadbury and Oreo stay culturally relevant and emotionally meaningful.](https://itsprettygreen.com/podcasts/building-brand-fame-that-shows-up-in-culture)[New Work, Influencer & Social Marketing ### PrettyGreen appointed by Unilever Dove brands PrettyGreen has been appointed by Unilever’s Dove Division to lead influencer marketing, content creation and ecommerce strategy after winning a four-way competitive pitch.](https://itsprettygreen.com/latest/unilever)[Podcasts ![A vibrant graphic featuring Laura Donadio, who is smiling against a digital backdrop of soft purple and blue tones. The design includes speech bubbles and hashtags, adding a contemporary feel. Bold text below her reads 'Cannes Special,' enhancing the artistic composition.](/uploads/transforms/Images/Podcast/_625x577_crop_center-center_90_none/Thumbnail-SQ-Cannes-Laura-Donadio-625x572.jpg) ### Cannes Special | Laura Donadio, Global Head of Influencer at Wild Live from Cannes, Laura Donadio, Global Head of Influencer & Partnerships at Wild chats with Sammy Albon, on building a revenue-first influencer strategy.](https://itsprettygreen.com/podcasts/cannes-special-laura-donadio-at-wild)[New Work ![Four male tennis players stand confidently in a striking formation against a dramatic black and white backdrop. The two leftmost players wear striking blue jackets adorned with 'Laver Cup' and 'Europe', while the others don vibrant red jackets marked with 'World'. The venue is illuminated with a moody ambience, emphasising the athletes' determination.](/uploads/transforms/Images/_650x600_crop_center-center_90_none/LC25-Player_Announcement_WEB2_4player-750x500.jpg) ### PrettyGreen appointed Consumer PR Agency for Laver Cup 2026 PrettyGreen has been appointed as the Consumer PR agency for the Laver Cup 2026, returning to work on the global tennis event following its London debut in 2022.](https://itsprettygreen.com/latest/laver-cup)