The Glamorous Side of PR
On Thursday last week Lucy M, Claire Mac and Charlotte dug out their glad rags for the inaugural Cord Club event at One Marylebone. The extremely glamorous evening was organised by our client Wings for Life to officially launch their charity in the UK and raise funds for research into spinal cord injury.
The evening was hosted by no other than David Coulthard and Susie Wolff – both ambassadors for the charity. Susie Wolff – a Formula One test driver for Williams F1 – wowed us with her good looks and “I’m-the-only-female-F1-driver-in-the-country”-coolness (so much so that Claire Mac admitted having a girl crush on her just 30 minutes into meeting her). Anyway, we digress…
The champagne flowed as the celebrity guests turned up to show their support for Wings for Life. Some of the attendees included Bernie Ecclestone, Carol Vorderman and Wales rugby star and heart throb (we hadn’t noticed) Jamie Roberts. The second girl crush of the night was on Jessie Ware, who was kind enough to give guests a live performance during dinner.
It was all going so well and elegantly until the weather turned on us and insisted on blowing our red carpet media wall over… Ten times. Thank goodness Lucy and Charlotte had that handy weight and chain on them to fix it! And who said PR wasn’t glamorous?
Girl crushes, weights, chains and amazing performances combined, The Cord Club was a huge success, raising over £186,000 for Wings for Life. We’re already counting down the days until next year!