The Apples Of Tomorrow
Last week saw PrettyGreen help Real Business magazine and Red Bull announce the ‘Future 50’, a campaign to find the best young, disruptive companies that are breaking the norm and will be leading commerce in the future.
Red Bull is supporting the ‘Future 50’ by guiding these young companies and offering them inspiration from their own athletes and opinion leaders.
The ‘Future 50’ comprises of companies that are British and under four year olds, the only other criteria is that they are ground breaking, innovative and disruptive in their relative markets.
PrettyGreen are big fans of the following companies that made the cut: ‘Songkick’, founded in 2008 and now the second largest concert site after Live Nation. In the world of fashion, ‘Girl Meets Dress’ is blazing a trail in the online dress rental service, allowing consumers to borrow the hottest designer dresses for just 10% of their retail value. Dr Olga Kubassova’s company ‘Image Analysis’ was celebrated for its pioneering work in using computers to analyse MRI scans. Dr Kubassova’s algorithms replace the doctor and cut analysis time by half.
To find out more about these inspirational businesses head here.