This week PrettyGreen hosted the IPM’s involvement in the annual IPA Effectiveness Week. One of the The IPA’s fundamental’s being that “marketing effectiveness is not just a 'nice to have, It is a key factor in business growth..” rings absolutely true across the marketing industry and...
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Following the madness of Millennial Pink over the past couple of years, Gen Z Yellow is here to help millennials' younger siblings distinguish themselves on social media. Scrolling through social feeds you’ll notice that it’s not an exact shade but more of a mellow yellow...
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Things move fast these days. From music to movies to memes to Montana from Love Island, everyone and everything’s 15 minutes of fame is shrinking. A radio playlist which plays the same stuff for a week seems lightyears out of date when you have constantly fluctuating...
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We were back at it again for another summer of music with Nando’s. In a single month we’ve been fuelling artists backstage at festivals and fuelling the next wave of musical talent at Nando’s Music Exchange. Hungry work! The famous Nando’s Cock o’ Van pitched up...
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Grime has had quite the couple of years after a quiet spell in the mid to late 00s. ‘German Whip’ acted as a catalyst in 2014 and led to BBK headline slots at Wireless, Skepta winning a Grammy and Stormzy breaking records for freestyles in...
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This past Friday was a landmark day in the calendars of gaming fans worldwide as Nintendo fully unveiled their new console – the Nintendo Switch. We were up at 4am to watch the Nintendo Direct video which revealed that the Switch would be a home console system...
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In the olden days, you’d become a successful musician when you had sold records and played gigs. Nowadays that success is pretty much guaranteed with one thing to your name – no, not talent – but inclusion on the BBC’s Sound of [insert year here] list....
Read MoreTonight our Strings is shortlisted as PRCA Agency Head of the Year. We've had a quick look at the competition, and it feels a little bit like an FA Cup Minnows versus Giant draw. We have:- The might of Colin Byrne UK & European CEO of Weber...
Read MoreWe had a few comments about our PR Week Awards Blog saying that it felt like we didn't think we were worthy of winning Best Newcomer - Au contraire. Of course we think we'd be worthy winners given what we've achieved this year (we'll give you...
Read MoreWe know we've been really rubbish at writing blogs. We've been a little bit manic with one thing or another. The picture below might help tell you why (it's a fantastic 4 page feature on Red Bull's Stratos project in FHM on the man who...
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