Brand Fame and why it matters

Here at PrettyGreen we talk a lot about ‘brand fame’ – the ideas that will create it, the media that will drive it and the tools that measure it; so we thought it pertinent to also talk about why it matters. For the most part, a...

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How we embrace the change – A watershed moment for brands

PrettyGreen Breakfast Briefing debrief Sometimes in life, restrictions can be viewed as an advantage and opportunity, rather than be seen as a hindrance or limiting.  This was very much the consensus that resonated from our recent Clearing Breakfast Briefing. The event explored how brands creatively address existing and new...

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PrettyGreen’s Top picks of CES 2019

Working in the gaming and tech space, CES is the biggest event there is. The annual show has enough new tech stories and product teases to warm the coldest January days. Why miss Christmas when you can look forward to rollable televisions and Smart, well…...

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Food for thought: How to keep a client for 10 years

Here's our very own Emma Grace, Head of Creative, talking exclusively with The Drum about the secret ingredients to a long-term client and agency relationship, after having celebrated the tenth anniversary of working with the brilliant Nando’s.   1. Compatibility I don’t believe opposites attract when it comes...

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PrettyGreen’s 10 marketing trend predictions for 2019

With 2019 just around the corner, we pause to consider what the big trends affecting marketing in 2019 are likely to be   Fitness - Live from your lounge As premium cycling brand Peloton rides into the UK, we’re likely to see the growth of more live...

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PrettyGreen & Disney launched Mickey’s UK Art Collective Exhibition

Last month Mickey Mouse painted the town, black, yellow and red! The True Original, hit an incredible milestone and marked his 90th anniversary and to celebrate, we worked with Disney to create ‘Mickey’s UK Art Collective Exhibition’.   Hosted in Shoreditch, the exhibition showcased brand new Mickey...

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PrettyGreen Launch Global Watch Campaign for… Ben 10?

Lights, Camera, Alien! Following in the footsteps of DiCaprio, Gandy and Depp, Spencer Matthews sealed the deal for an undisclosed sum to become the face of Ben 10’s Deluxe Omnitrix Watch.   PrettyGreen and Cartoon Network worked together on the project to put a creative twist on the classic...

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The Best Influencer Marketing Campaign of 2018?

One of Britain’s best loved retailers made a bold move earlier this year to buck the high street retail decline through an unprecedented rebrand. Enter, John Lewis & Partners. A rebranding that puts the store’s infamous customer service and expertise at the heart of the...

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