PrettyGreen launches Pudsey Street
A few months ago we were briefed by iconic children’s charity BBC Children in Need to develop a fundraising initiative to contribute towards the charities support of dis-advanted children in the UK who are living in poverty, suffering at the hands of abuse or living with a disability or life limiting condition.
So on Saturday 3 November PrettyGreen opens Pudsey Street‚ a unique BBC Children in Need takeover of Covent Garden from 10am to 8pm. The day will include an afternoon of entertainment with Pudsey and his celebrity friends who will be busking in the bandstand, reading stories in the story den and chugging buckets to do their bit for the yellow bear.
BBC London will be broadcasting all day to get the country ready for the live BBC telethon on 16th November.