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PrettyGreen leading the way at Maximuscle’s launch of #IbizaChallenge with Bradley Simmonds

Building on the success of our #IbizaChallenge campaign from last year with the UK’s number one sports nutrition brand (and Paddy’s official supplement supplier) Maximuscle, we’re planning on bigger and better in 2017, I’m talking #GAINS….

 

PrettyGreen & Maximuscle have stepped it up, to help buff up bodies across the UK as they take their first steps onto the beach this summer, we’ve launched the #IbizaChallenge version 2. Bigger, better, more toned and more ripped than ever.

 

As part of the #IbizaChallenge activity, Maxi will be taking some lucky people out to the party capital of the world, IBIZA. The activity is available to anyone who purchases a product on the website, or enters through the on-pack promotion, why not check it out for yourself!

 

At the same time, Maxi will not be forgetting those putting blood, sweat, and tears into prep for #Ibiza17 (I hear you, Cliff). The website will provide a host of fitness & nutrition content through the #HomeOfGains online hub to help get everyone ripped for the summer.

 

Last week, we upped the temperature with our #IbizaChallenge workout class to launch the activity. The session featured a host of fitness influencers and media at Ministry Does Fitness, building on our fitness/summer vibes, a really great fit & location. The event consisted of a brutal (near death) 45 min fitness class with two of Maximuscle’s ambassadors Bradley Simmonds and Paul Olima on hand to push everyone to their limits.
 

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The event, was joined by famous faces from the fitness world, including model and ex-GB kayaker Matt Lister, Gain Off champion Alex Castro and Daily Star’s James Ingham, interestingly a few members of the sports team were ‘busy’ that day.

 

This is only the start of a jam-packed calendar of events, as over the next few week’s, we will continue our journey towards Ibiza at this year’s BodyPower, alongside a host of Maxi’s elite athletes.

 

But if you need any advice in the office, Biceps Ben will be here all summer for guidance and top tips.

 

Check out @Maximuscle on social for our latest activity, and join the conversation using #IbizaChallenge