Launching a festival property for Audible.
Drive member retention and prospect acquisition for Audible subscriptions.
Demonstrate the added value of Audible subscriptions by engaging members/consumers in their premium short form content – Audio Shows.
Position Audible as the leader and celebrator of the rising audio category through its facilitation of a multi-event London festival.
Devised Audible Spoken Worlds Festival, with 4 x immersive events:
Spoken Worlds has become over arching events platform and is being optioned for Global roll-out.