Feast Your Eyes on Nando’s art
Those looking to check out a selection of spectacular Southern African art whilst getting stuck into some PERi-PERi chicken were in for a treat last weekend as Feast Your Eyes, Nando’s first ever pop up art gallery opened in Soho.
From Friday 14th July – Sunday 16th July, Nando’s showcased art from seven talented Southern African artists: Henk Serfontein, Zemba Luzamba, Shakes Tembani, Patrick Bongoy, Norman O’Flynn, NomThunzi Mashalaba and Marlise Keith in the restaurant-turned-gallery Nando’s in Soho.
With a belief that art has the power to bring people together, challenge perceptions, inspire conversations and put smiles on faces Nando’s scrapped the rulebook and took art out of its natural habitat to combat the sometimes stuffy and intimidating nature of galleries, encouraging visitors to take pictures, talk loudly, and enjoy art in a new setting.
The PrettyGreen team spread the word, driving a young, engaged audience to the gallery via listings in the likes of Time Out, Evening Standard and Londonist, whilst shouting about the great work Nando’s do to support the talented artists on display through their Spier Arts Trust and telling this story through youth culture magazine Notion.
Nando’s houses one of the largest contemporary Southern African art collections in the world including over 8000 pieces in the UK alone, each an original work. And while every Nando’s restaurant across the country contains a diverse range of hand selected art, this is the first time that a restaurant has been turned into a dedicated pop-up gallery celebrating Southern African art and PERi-PERi on equal footing, whilst helping to bring art to a younger audience.
Open to the public for free, Feast Your Eyes also allowed attendees to check out the artists’ studios via a unique immersive VR experience that whisked them away to a series of creative spaces across Southern Africa.
On Saturday 15th and Sunday 16th July there was also a series of talks hosted by UK based artists including art director Eldon Somers, designer / illustrator Sophie Rawlingson, artist Lillian Nejatpour and visual artist Alexander Ikhide. The talks took in a variety of topics affecting the art world today, touching on themes that have lead to the creation of the Feast Your Eyes gallery.