We have just arrived at The Grand Hotel in Brighton for this year’s Media360. There are some great topics this year, including: the effectiveness conundrum of long term wins vs. short term gain; the audiences, advertising and objectivity impacted by the data standards revolution; AI...
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Let’s paint a scene (no pun intended). There’s a new gallery/show/exhibition opening in town and you want to go check it out, get some culture in your life. The day comes and you arrive at the place. As soon as the first display or piece...
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This spring, we have been working on a truly heartfelt project with LEGO Friends to ‘put more heart in the world’. Touring to 8 intu shopping centres across the UK, LEGO Friends have invited children and their families to the House of Heart, a brand...
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This weekend our LEGO City #HeroesNeeded brand experience went live at the Glasgow and Wallsend Smyths Toystores to support the retailer’s promotional activity of the Mountain and Mining sets. The first of four weekends that will see the LEGO City Mountain – a bespoke-made, state-of-the-art plinth,...
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Anyone with an interest in the creative industry will have not been able to miss the fever surrounding South by Southwest (SXSW) over the past few days. There’s been the ultimate ‘Roseanne’ experience with free pie, a Google Fun House with a lowrider car, a...
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In that old industry speak of ‘looking back to look forward’, and in honour of International Women’s Day, we’ve rounded up some of our PG folk and pulled together the following list of inspirational, motivating, and quite frankly kick-ass moments from the past 12 months,...
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Not a sad day to see Toys R Us go into administration. I'm being provocative as I really feel for people who will potentially lose their jobs - the majority who have had little control over its management. But, have you been into a Toys R Us...
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"In the end, there can be only one.” - Juan Sánchez Villa-Lobos Ramírez, Highlander They may disagree, but both Alexa and Google Assistant cannot exist in harmony. For “neither can live while the other survives” (if you allow me to mix my movie references). At CES 2018, more...
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#TimesUp was the phrase on everyone’s lips at this week’s 75th Golden Globes Awards ceremony. All over social media was the mantra the hashtag stood for – ‘Time’s up on silence. Time’s up on waiting. Time’s up on tolerating discrimination, harassment and abuse. #TIMESUP. Hollywood A-listers...
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When our pals over at Betsafe asked us if we fancied helping them produce a content series involving some of the biggest sports stars in the country, it’s fair to say we said ‘yes’ pretty sharpish. Launching today, the ‘Overcome The Odds’ series sees Premier League runaway...
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