With the Summer Olympics highly regarded as one of the greatest spectacles on earth, its slightly less-acclaimed sister, the Winter Olympics, has begun, with nearly 3,000 athletes from 92 countries competing. Unlike the Summer Olympics, the Winter games doesn’t have the speed of Usain Bolt, the...
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Good news has reached us at PrettyGreen HQ! Our work with Betsafe & Conor McGregor around the UFC star’s fight against Floyd Mayweather in Las Vegas on 26th August has been nominated for three awards - ‘Best Use of PR’ in the Sport Industry Awards and ‘Best...
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Apart from the fact that “Shall we send it into space?” is back as a potential PR stunt idea again, like everyone we were giving a standing ovation to the incredible spectacle that was Elon Musk’s SpaceX Falcon Heavy launch last night. In fact, we’re now...
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On Saturday, one of the most significant boxing events in recent years happened. Not at the O2, where Matchroom’s ‘British Beef’ show took place after months of brilliant build-up and some genuinely fantastically produced content from Sky Sports to build excitement. And not in Russia for the...
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Building on years of fueling the music industry backstage, this January we helped Nando’s launch its first ever in-restaurant recording studio in Soho. Yes...
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Rooftop with a great view of the London skyline? Check. Audible original series to get you pumped for the marathon? Check. Running novice George Lamb doing jumping jacks, joined by his fitness coach Joe Wicks? Double check. Chuck in some spinach, stick it in a...
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"In the end, there can be only one.” - Juan Sánchez Villa-Lobos Ramírez, Highlander They may disagree, but both Alexa and Google Assistant cannot exist in harmony. For “neither can live while the other survives” (if you allow me to mix my movie references). At CES 2018, more...
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As far as mantras go, the notion that ‘imitation is the best form of flattery’ must surely be the most contested. Copyright law has seen to that. In the world of pop culture, the music industry would arguably take the award for best performance in this...
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#TimesUp was the phrase on everyone’s lips at this week’s 75th Golden Globes Awards ceremony. All over social media was the mantra the hashtag stood for – ‘Time’s up on silence. Time’s up on waiting. Time’s up on tolerating discrimination, harassment and abuse. #TIMESUP. Hollywood A-listers...
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When our pals over at Betsafe asked us if we fancied helping them produce a content series involving some of the biggest sports stars in the country, it’s fair to say we said ‘yes’ pretty sharpish. Launching today, the ‘Overcome The Odds’ series sees Premier League runaway...
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