With the Love Island final this week and overall viewing figures comparable to the likes of BBC News at Ten and Graham Norton, this summer show has struck commercial gold. The current rating of around 3.5m is the result of 70% year on year growth...
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Once upon a time, a LEGO Disney Princess touring carriage visited 65 locations across the UK. The carriage was made out of 125,755 pieces of LEGO and took 377 hours for our LEGO builders to make. Throughout these LEGO events, Princes and Princesses were encouraged...
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Jurassic World – the title alone, muttered by adults and children-alike inspires images of long-extinct, wonderful creatures, galloping around a tropical island…potentially out to kill us all… This summer saw the release of the second instalment in the recent Jurassic World franchise – Jurassic World: Fallen...
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PR agency PrettyGreen concluded a one year-long qualitative research study following 100 students through their first year of university. Through conversations, video diaries, photos and questionnaires, our recruits documented their life as a Fresher, resulting in some significant findings for the brands who seek to...
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A couple of weeks ago Facebook announced its’ new ‘Memories’ page, which builds on the ‘On This Day’ feature. Through this page you can reminisce on past posts, friends made, celebrate friendversaries and major life events. This isn’t anything that new or exciting for Facebook,...
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Fresh off of the back of the Westworld Season 2 finale this week, there has been fresh discussion on what a real, AI enhanced world could be like. In the past, high profile scientific voices like Elon Musk and Stephen Hawking have expressed concerns about the...
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At PrettyGreen we are all about creating life defining moments for our clients but also making them happen for our team. To help PrettyGreeners on their way to achieving their bucket list goals everyone is offered £100 a year to get out there and do something...
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ITV2's Love Island is back on our screens for another Summer of lust filled binge viewing. And, even if you're not watching the show it's hard to escape the hype as your social media feed is likely to be a non-stop commentary from your 'friends'. Lucozade has...
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Here at PrettyGreen we are well aware of the importance of being down with kids (or desperately trying to be)! Our work with family brands like Nintendo and LEGO means that we are constantly working to keep up to date with the latest trends, influencers...
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“It’s not what you play, but how you play that counts” The FIFA World Cup is arguably one of the most competitive and congested marketing events for any brand to step into. Fan culture is far deeper and more complex than standard ‘consumer culture’ and, as such, has to...
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