Lights, Camera, Alien! Following in the footsteps of DiCaprio, Gandy and Depp, Spencer Matthews sealed the deal for an undisclosed sum to become the face of Ben 10’s Deluxe Omnitrix Watch. PrettyGreen and Cartoon Network worked together on the project to put a creative twist on the classic...
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At PrettyGreen we’re big advocates of the ‘what happens on tour, stays on tour’ mantra, but when it comes to organising a UK experiential tour for the world’s first life-sized Bugatti Chiron, built entirely from LEGO Technic, we couldn’t keep this one to ourselves. Having...
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Although it has its origins in the UK, the Celtic ‘All Hallows' Evening’ has, for generations, been far less celebrated in the UK than the likes of the U.S. or Latin America. In fact, until relatively recently, the UK only really recognised Halloween as an...
Read MoreWe were talking the other day in the office about the fact that Red Bull Stratos was 6 last week. Doesn’t time fly faster than a supersonic base jumper? Anyway, it got us reminiscing about PrettyGreen’s best brand stunt. Here’s our favourite ever brand stunts...
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One of Britain’s best loved retailers made a bold move earlier this year to buck the high street retail decline through an unprecedented rebrand. Enter, John Lewis & Partners. A rebranding that puts the store’s infamous customer service and expertise at the heart of the...
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This week PrettyGreen hosted the IPM’s involvement in the annual IPA Effectiveness Week. One of the The IPA’s fundamental’s being that “marketing effectiveness is not just a 'nice to have, It is a key factor in business growth..” rings absolutely true across the marketing industry and...
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Last week on Sunday, tickets for Glastonbury 2019 were released and caused chaos online for those looking to get a slice of the action. After a taking a "fallow year" for 2018, the appeal was world-wide as people queued up online and tried to get their...
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Between media fragmentation and the explosion of YouTube, how do we reach them? With Coco Pops at the ready, we hosted a breakfast briefing yesterday on the subject of kids and how they are influenced in today’s media landscape. Our focus was primary school children whose parents...
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"Easy saying you’re going to do it. Then the reality of what you said you’re going to do kicks in!" At certain times in your life, you need to push yourself. Set yourself a challenge that takes you out of your comfort zone, which was what...
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Back in March, the LEGO Group announced that botanical elements such as leaves, bushes and trees would be made from plant-based plastic, sourced from sugarcane. These new elements are part of the LEGO Group’s drive to make a positive impact on the planet and the...
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