The creatives have been and done their thing, with their big pieces of paper, big boards, big thinking, big hair, and now you’re left with a head full of big ideas. And let’s assume you love them, love them all, or at least love most of...
Read More
It was EFFECTIVENESS WEEK last week, a punctuation in the marketing industry diary when clever brains pause and meet to chat all things measurement and efficacy (no point having lovely creative ideas if they don't deliver return and change behaviour). The IPM ran 2 events, one...
Read More
At the heart of all of PrettyGreen’s Experiential work is a belief that we deliver brand fame and make our clients investment work as hard as possible. It’s about creating experiences that reach out to a wider audience and more than just the lucky few who...
Read More
There’s a theory that we can’t help but recruit people who are the mirror image of ourselves. In some respects that’s inevitable. Of course we want to surround ourselves with people similar to ourselves - to many it makes life easier, more enjoyable, comforting and...
Read More
To celebrate the launch of the Nando’s Sunset Burger, we stationed ourselves at five restaurants around the UK to host lucky fans and their friends who had won the opportunity to sample the new food before its official launch. Around the world, there’s a tradition of...
Read More
What do you get when you mix 6 extremely well-built Maximuscle personal trainers, with 16 fitness media and social influencers? That’s not the start of a witty bodybuilding joke, but instead it’s the bones, and muscle, of our much-anticipated Maximuscle relaunch event. Yes, the leading sport...
Read More
Gender Pay is one of the hottest media topics of the past few months, with the UK still experiencing a 9% variance between men and women. Shame on you HR people and Boards who allow this to happen. But then we got thinking about...
Read More
Here at PrettyGreen we are lucky enough to do some very cool things in our job – from standing on the side of a stage at a festival dancing away to our favourite band, to playing touch rugby at Twickenham or staying overnight in a castle in Devon celebrating a flagship...
Read More
Everybody loves Match of the Day. Football matches, in-depth analysis and banter - what more can you ask for? Well, with a camera and YouTube, many football fans have been able to create their very own take on Match of the Day and make it...
Read More
The dread of a weekend trip to IKEA is enough to send shivers down the spine, but when that trip’s needed to buy new office shelving to house a growing award collection we’ll make an exception (well, that and the mini-Daim bars). We’re fortunate at PrettyGreen...
Read More