Over the past decade, combat sport has increasingly followed its own path when defining what makes an elite contest. The best taking on the best? In an ideal situation, great, but not a requirement. The best talker taking on the best talker? Deal. This is not meant...
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Awards season is in full swing with the Brit Awards and the Oscars dominating the showbiz pages - but do awards really matter anymore? This year the Brits did something about the decades of ‘playing it safe’ which led to Robbie Williams and Coldplay winning a record nine awards each....
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When it comes to new technology the possibilities are seemingly endless. We’re constantly told that this ‘new technology’ will be the next ‘big thing’ but how do we avoid jumping on the band waggon and shoehorning tech into our work just to appear cutting edge? (Anyone...
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Have you ever had a relationship end before you were ready? Did you ever wish you could meet one last time? For Nando’s Churrasco Burger fans this fantasy became a reality - right in time for Valentine’s Day. When the Churrasco Burger was removed from the...
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In an age where the choice for consumers is almost infinite and possibilities are endless, each decision is becoming more difficult to make. In a bid to understand more about consumers’ decision-making processes, PrettyGreen and Campaign will be taking a dive into the minds of...
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“Nothing is so powerful as an insight into human nature, what compulsions drive a man, what instincts dominate his action, even though his language so often camouflages what really motivates him. For if you know these things about a man you can touch him at...
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Legion is deservedly tipped as one of the must see shows of 2017. To build on this excitement PrettyGreen devised the 'Mutant Lounge’; a weird, strange and wonderful world that media and fans could immerse themselves in. A leap into an unexplored area of the Marvel...
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What better way to declare your love by creating a bespoke Valentine’s day card via #myPANDORAvalentine Love was in the air last weekend as PrettyGreen teamed up with Pandora, as we toured the nation spreading the love at every stop, all in one weekend we visited...
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Ever wanted to be a kid for the day? Last week we did exactly that when visiting the annual Toy Fair, the home of all toys held at Kensington Olympia. Greeted by a childhood icon Pikachu, we made our way through the top trending toys in...
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Ask any American, and they’ll likely tell you the NFL is the greatest sport in the world. But it’s not only the US that are football-crazy, and increasingly the UK is beginning to have strong feelings for American Football, too. With the viewing figures over...
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