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Introducing the #GENParmy

It’s been an exciting few weeks at PrettyGreen HQ as we’ve been preparing to help launch an all-new female-focused protein brand, GENERATION P. It’s aimed at women who do high intensity training, so they came to the right place… We like to think we’re a...

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How do you relaunch an iconic brand?

What a couple of months it’s been for re-launches. The Crystal Maze proved a ratings smash when it returned to Channel 4 for a one-off show to mark Stand Up To Cancer, Bros announced they’d be reforming after 28 years for a nationwide tour… and...

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‘Tis the season to be PERi

It’s always a special moment when a new Nando’s menu rolls around. From the Churrasco Burger to the Fino Platter; each new menu announcement is met with with huge fanfare. The news of Nando’s first ever Christmas Menu was about as big as it gets.   Arriving...

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Choose Wisely For Your Next Great Idea

The creatives have been and done their thing, with their big pieces of paper, big boards, big thinking, big hair, and now you’re left with a head full of big ideas.   And let’s assume you love them, love them all, or at least love most of...

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IPM

PrettyGreen hosts IPM event for EFFECTIVENESS WEEK

It was EFFECTIVENESS WEEK last week, a punctuation in the marketing industry diary when clever brains pause and meet to chat all things measurement and efficacy (no point having lovely creative ideas if they don't deliver return and change behaviour).   The IPM ran 2 events, one...

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A Model Behaviour

At the heart of all of PrettyGreen’s Experiential work is a belief that we deliver brand fame and make our clients investment work as hard as possible. It’s about creating experiences that reach out to a wider audience and more than just the lucky few who...

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